Discussion | Is SA ready to shine in global tourism boom?

JOHANNESBURG - It’s Tourism Month and 2024 is shaping up to be a landmark year for global Travel and Tourism.

According to the World Travel and Tourism Council, a record-breaking tourism boom is anticipated for nearly 142 countries this year, with many expected to surpass their previous national records.

But what about South Africa? Is the country poised to share in this global success?

To provide insights, we turn to Tshifhiwa Tshivengwa, CEO of the Tourism Business Council of South Africa.