2024 elections | Social media trends ahead of polls

JOHANNESBURG - The power of social media will be tested yet again in the 2024 elections.

Social networks have emerged as important campaigning tools for political parties and for those looking to attract young voters, social media is one of the key tools to engage with their targeted demographic. 

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What social media trends are we seeing ahead of the May polls? 

Social media expert, Tonya Khoury from Acumen Media discussed this with eNCA.